Wednesday, 9 April 2014

Case study branding of bags


case study branding of bags

Through various research of the problem in health problems, we decided to have another option in doing the case study on the different brand that the children or students use nowadays. We divided it into four different segments. They are Handbags, Tote bags, Sling bags and Haversack backpack.  With this four different types of bag, we did a calculation of the different bags that our class use.
As we found the results, we found out that the least number of bags used were tote bag and sling bags. And the second highest was handbags popularity among girls and most preferable bag are the haversack bag.
With different design of bags leads to different amount of weight given to the materialized that was made to fabricate a bag design.  It also leads to how the bag was made.
Different bag design have different principles such as their usage. Handbags are known for luxury and going out to leisure activities.  Sling bags are used for carrying small objects. It is known for carrying lightweight usage. Tote bags are usually A4 and A3 size it is a little bit bigger than the sling bag. Often girls carry it as it is lightweight, durable, and easy to use and the material is made of e-co friendly canvas bag. Haversack backpacks are used for heavy duty purposes such as carrying school supplies, makes your back equally balance and it is built for school, backpackers and hikers purposes.

Therefore, with different bag principles serves a different purpose in carrying a bag.






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